Our client is looking for an experienced and dynamic professional to lead theirsocial media strategy across multiple luxury hospitality brands. The ideal candidate will possess a deep understanding of the luxury market and a proven track record in managing social media platforms to enhance brand visibility, engagement, and loyalty.
Responsibilities:
- Develop and implement a comprehensive social media strategy that aligns with the overall marketing objectives of the luxury hospitality brands.
- Oversee the creation and curation of engaging content tailored to various social media platforms, ensuring consistency in brand voice and messaging.
- Monitor, analyze, and report on social media performance metrics to measure success and inform future strategies.
- Collaborate with marketing, PR, and creative teams to integrate social media campaigns with broader marketing initiatives.
- Stay up-to-date with the latest trends in social media and luxury hospitality to ensure the brand remains at the forefront of the industry.
- Engage with online communities and influencers to foster relationships and enhance brand reputation.
- Handle crisis management on social media platforms, ensuring timely and appropriate responses to customer inquiries and feedback.
Requirements
- Excellent command in English
- Strong understanding of social media platforms, tools, and analytics.
- Proven ability to create compelling content that resonates with a luxury audience
- Exceptional communication and interpersonal skills, with the ability to work collaboratively across teams
- Demonstrated leadership experience, with the ability to inspire and motivate a team
- Creative thinker with strong problem-solving skills and attention to detail
- Proficiency in social media management tools and analytics software
- Willingness to travel outside of Europe
Education and Experience
- Bachelor’s degree in Marketing, Communications, or a related field
- Minimum of 5 years of experience in social media management is a must
- Prior experience working in hospitality is a plus
- Prior experience working on luxury brands is a huge plus
Benefits
- Health Insurance
- Performance Bonus
Job Reference: KL045
Marketing Jobs & PR Jobs in Malta entail the promotion of companies, brands, products and services to specific audiences. Jobs in marketing & PR include account management, affiliate management, brand management, business intelligence, customer relationship management, content, digital marketing, events, graphic design, social media marketing, marketing management, public relations, market research, merchandising, web design,and audio visual jobs.
