Our Client is Seeking individuals who are ready to embrace challenges, possess vibrant personalities alongside exceptional skills, and can proactively find innovative solutions. The Client is dedicated to maximising the potential of their employees, embracing change, and delivering high-quality client service.They are committed to attracting, developing, rewarding, and retaining a talented global workforce.
Duties & Responsibilities
- Develop and implement a marketing and public relations strategy, including annual campaign plans aligned with the firm’s business objectives.
- Prepare and manage marketing budgets to support effective and measurable digital and offline campaigns.
- Provide leadership and direction to other members of the marketing team, ensuring strategic alignment, clarity of execution, and professional development.
- Analyse data and insights from marketing initiatives to inform decisions, optimise performance, and support strategic reporting to senior leadership.
- Build and maintain a strong working relationship with the Marketing & BD team and activate relevant global initiatives locally.
- Act as Brand Guardian and take full ownership of the organisation's brand identity and communications across all online and offline channels.
- Manage all media assets in line with industry best practices and brand guidelines.
- Oversee all content published on the organisation's website, ensuring consistency, accuracy, and relevance.
- Ensure compliance with brand guidelines, supporting internal teams with brand implementation and messaging alignment.
- Define and execute targeted digital advertising campaigns, including Pay-per-click (PPC), display, and re marketing.
- Design and implement an SEO strategy that aligns with evolving search trends, including AI-powered search engines and generative AI results, to maximise the firm’s visibility and authority online.
- Monitor and measure campaign activity, performance metrics, lead generation results, and search engine ranking, reporting regularly to leadership.
- Manage and update the firm’s email marketing database in adherence with GDPR best practices.
- Design and implement lead generation campaigns in collaboration with the Business Development team.
Requirements
- 3-5 years’ experience in a similar role with preference given to candidates having a proven track record in financial and professional services environment
- Preference given to applicants holding certifications in management of digital channels, such as LinkedIn and Google
- Candidates must be able to commence work immediately, without the need for a Work Permit.
Education and Experience
- Degree in Marketing, Communications, Commerce, Visual Arts or related fields
Job Reference: ND922
Marketing Jobs & PR Jobs in Malta entail the promotion of companies, brands, products and services to specific audiences. Jobs in marketing & PR include account management, affiliate management, brand management, business intelligence, customer relationship management, content, digital marketing, events, graphic design, social media marketing, marketing management, public relations, market research, merchandising, web design,and audio visual jobs.
