Our client within the FMCG Industry is looking for a Sales Manager to lead its Retail and HoReCa sales teams. The selected candidate will report directly to the Chief Commercial Officer (CCO) and collaborate closely on developing and executing sales strategies and business plans. This role involves driving team performance, achieving sales targets, and supporting the ongoing development and training of the sales team.
The Sales Manager will also work closely with the Marketing Department to ensure alignment between sales initiatives and marketing campaigns, supporting effective lead generation and brand positioning.
Key Responsibilities
- Develop and implement brand strategies to increase market share, visibility, and customer loyalty
- Ensure consistency across all marketing, advertising, and promotional activities
- Plan and execute product launches and communication strategies
- Monitor brand performance through market research and consumer insights
- Lead promotional campaigns and advertising initiatives aligned with business objectives
- Develop and execute sales plans to meet revenue and profitability targets
- Manage and expand distribution networks to ensure optimal product availability
- Oversee key accounts, distributors, and trade partners to strengthen relationships
- Plan and implement trade promotions, in-store activations, and sales incentives
- Analyse sales data and take corrective actions where necessary
- Conduct market analysis to identify new opportunities and industry trends
- Develop pricing and positioning strategies in line with market conditions
- Provide data-driven insights for product development and innovation
- Lead, train, and motivate sales and merchandising teams
- Foster a high-performance culture focused on accountability and continuous improvement
Requirements
- Minimum of 3 years’ experience in sales management, ideally within a corporate or HoReCa environment
- Proven track record in developing and executing successful sales strategies
- Driving license
- Must speak Maltese
- Strong experience in customer relationship management
- Excellent communication, interpersonal, and organisational skills
- Strong leadership skills with the ability to motivate and develop teams
- Customer-focused with a commitment to delivering high-quality service
Benefits
- KPIs
- Company car
- Fuel allowance
Kindly note that some vacancies are only considering Maltese or EU nationals in line with Jobsplus requirements. More information can be found here.
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Sales Jobs & Business Development Jobs in Malta focus require the selling of a company's products or services, as well as developing and implementing growth opportunities within a company. Jobs in sales & business development include business development, business intelligence, business relationship management, e-commerce, fundraising, general sales, telesales, retail and lead acquisition roles.
