Commercial Manager

Our client is looking to recruit a Commercial Manager to join their growing team. Reporting to the General Management, the chosen candidate will:

• Develop and implement the Association's commercial strategy in line with the organisation's strategic objectives.
• Identify and pursue new revenue opportunities through sponsorships, partnerships, licensing, hospitality, merchandising, and other commercial initiatives.
• Maximise the commercial value of the Association's national teams, domestic competitions, football development programmes, and events.
• Monitor industry trends, emerging commercial opportunities, and benchmark against leading international football organisations and sports properties.
• Identify, negotiate, secure, and manage commercial partnerships and sponsorship agreements.
• Build and maintain strong relationships with sponsors, partners, and key stakeholders.
• Develop innovative sponsorship packages tailored to competitions, events, digital platforms, and football initiatives.
• Ensure the successful activation and fulfilment of sponsorship rights and contractual obligations.
• Collaborate with partners to deliver mutually beneficial marketing and promotional campaigns
• Develop initiatives that increase commercial revenue through events, hospitality, licensing, merchandising, and digital products.
• Support the growth of digital commercial opportunities, including branded content, social media campaigns, and online activations.
• Identify funding opportunities and sponsorships that support grassroots, youth, and women's football programmes.
• Manage the Association's commercial rights portfolio, including branding, advertising inventory, promotional rights, and commercial assets.
• Ensure sponsors receive agreed visibility, branding, hospitality, and engagement opportunities.
• Coordinate the delivery of commercial activities during matches, tournaments, events, and official Association functions.
• Work closely with Communications, Competitions, Marketing, Events, Media, and Digital teams to ensure successful delivery of commercial programmes.
• Coordinate sponsor exposure across broadcast, digital, and social media platforms.
• Support senior leadership during negotiations with strategic partners, governing bodies, and commercial stakeholders.
• Prepare commercial reports, performance updates, and revenue forecasts for senior management.

Requirements

• Excellent written and verbal communication skills.
• Strong commercial acumen with a results-driven mindset.

Benefits

• Phone allowance

Education and experience

• Bachelor's degree in Business, Marketing, Sports Management, or a related field.
• Proven experience in commercial partnerships, sponsorship sales, business development, or sports marketing.
• Demonstrated success in securing and managing sponsorship agreements and commercial partnerships.
• Strong negotiation, presentation, and relationship management skills.

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