PPC Specialist – Remote Position

Malta

Our client is seeking to employ a PPC Specialist who will assist with the creation, optimisation and reporting for PPC campaigns.

Reporting to the Head of Digital Marketing you will be responsible for delivering customer-focused, profitable multi-category campaigns to agreed revenue and profit targets. Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI).

 Responsibilities

  • Participate in forming effective Paid Search strategies
  • Launch and optimize PPC campaigns with interesting budgets
  • Oversee accounts on search platforms (e.g. Google Ads, Bing Ads) in various markets & industries
  • Be involved in keyword selection and audience targeting
  • Monitor budget and adjust bids to gain better ROI
  • Track KPIs to assess performance and pinpoint issues
  • Produce reports for management (e.g. dashboards)
  • Write attractive and concise copy for adverts in different languages
  • Conduct market and competitor research for clients’ services
  • Keep abreast of PPC and SEM trends
  • Suggest and develop new campaigns across multiple channels

 Skills & Experience

  • Solid experience as a PPC Specialist or Digital Marketing Specialist with a focus on Paid Search
  • Experience in data analysis and reporting
  • Knowledge of digital marketing concepts
  • Familiarity with multiple platforms (e.g. Google Ads, Bing Ads, Mailchimp)
  • Proven experience with large budgets search campaigns
  • Working knowledge of analytics and tracking tools (e.g. Google Analytics, Google Tag Manager, Hotjar)
  • Proficient in MS Office (particularly Excel)
  • Excellent communication skills
  • Analytical thinking with strong math skills
  • Fluent in written and spoken English. Good knowledge of German, Spanish, French or Italian is considered a plus
  • Experience in policy sensitive Google Ads campaigns is a plus

Benefits and perks

  • Remote work option
  • Flexible working hours during CET office time
  • A young and international team
  • Regular performance reviews and career planning
  • Refer a friend policy
  • Wellness allowance
  •  Service awards (depends on years spent thecompany)

Skill-sets and Requirements

Solid experience as a PPC Specialist or Digital Marketing Specialist with a focus on Paid Search

Job Reference: PL953


  • Primary job focus
    Marketing & PR
  • Job type
    Full Time
  • Employment level
    Experienced (3 years +)
  • Employer industry
    Media
  • Languages
    English

Marketing Jobs & PR Jobs in Malta entail the promotion of companies, brands, products and services to specific audiences. Jobs in marketing & PR include account management, affiliate management, brand management, business intelligence, customer relationship management, content, digital marketing, events, graphic design, social media marketing, marketing management, public relations, market research, merchandising, web design,and audio visual jobs.

  • Job Reference
    PL953
  • Date Published
    23/11/2021
  • Status
    Shortlisting

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