Digital Marketing / PPC Executive - Mata

€25,000 - €30,000  |  Malta

In this position of a Digital Marketing / PPC Executive (Pay Per Click), you will run PPC campaigns and monitor paid search budgets. You should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.) You should also be analytical and good with numbers.
Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)

Responsibilities

  • Participate in forming effective paid search strategies
  • Launch and optimize various PPC campaigns
  • Oversee accounts on search platforms (e.g. Google AdWords, Bing, Yahoo)
  • Be involved in keyword selection and audience targeting
  • Monitor budget and adjust bids to gain better ROI
  • Track KPIs to assess performance and pinpoint issues
  • Produce reports for management (e.g. dashboards)
  • Write attractive and concise copy for adverts
  • Suggest and develop new campaigns across multiple channels
  • Maintain partnerships with PPC ad platforms and vendors
  • Find ways to reduce the risk of click fraud
  • Keep abreast of PPC and SEM trends

Requirements

  • Proven experience as a PPC Executive or Digital Marketing Specialist
  • Experience in data analysis and reporting
  • Knowledge of SEO and digital marketing concepts
  • Familiarity with multiple platforms (e.g. AdWords, Facebook,Bing, Yahoo)
  • Working knowledge of analytics tools (Google Analytics)
  • Proficient in MS Office (particularly Excel)
  • Excellent communication skills in English both written and spoken
  • Analytical thinking with strong math skills

    Job Reference - WT706

  • Primary job focus
    Marketing & PR
  • Job type
    Full Time
  • Employment level
    Experienced
  • Employer industry
    Media

Marketing Jobs & PR Jobs in Malta entail the promotion of companies, brands, products and services to specific audiences. Jobs in marketing & PR include account management, affiliate management, brand management, business intelligence, customer relationship management, content, digital marketing, events, graphic design, social media marketing, marketing management, public relations, market research, merchandising, web design,and audio visual jobs.

  • Job Reference
    WT706
  • Closing Date
    25/10/2019
  • Date Published
    02/07/2019
  • Status
    Shortlisting

Benchmark Your Salary

This website uses cookies to improve your user experience. By using our website you consent to all cookies in accordance with our Cookie Policy.