Digital Marketing Executive (B2C)


Within this Digital Marketing Executive position you will form part of a team reporting directly to the Marketing Manager.  You will focus on specific brands of a large portfolio of products within the FMCG industry, focusing on creating awareness and generating interest; as well as planning and analysing the overall digital marketing strategy. Main duties are as follows:

  • Create and implement the digital marketing strategy (B2C)
  • Monitor and create exciting content for the website:  wording, imagery, audio & video
  • Assess the traffic and engagement of the users maximising SEO opportunities
  • Ensure social media coverage is reaping the targeted results:  Facebook, Instagram, Pinterest, Linkedin
  • Maintain the Facebook pages
  • Respond to enquiries from the web audience
  • Oversee the e-marketing campaigns from start to finish:  producing, writing, distributing and assessing the ROI
  • Keep abreast with changes within the digital marketing world, recommending changes where needed

Education and Experience

  • Education within the marketing realm is preferred
  • Minimum 2 years experience in a similar role is needed
  • Experience within the FMCG industry is given priority
  • Microsoft Office proficient
  • Good command of English is needed (together with native level of Maltese being given priority)


  • Organised yet good at multitasking
  • Creative and innovative
  • Team player and flexible

This Digital Marketing Executive position is with an established company in the FMCG industry.

Job Reference Code: RU910

  • Primary job focus
    Marketing & PR
  • Job type
    Full Time
  • Employment level
  • Employer industry
    Import, Wholesale, Retail & Distribution

Marketing Jobs & PR Jobs in Malta entail the promotion of companies, brands, products and services to specific audiences. Jobs in marketing & PR include account management, affiliate management, brand management, business intelligence, customer relationship management, content, digital marketing, events, graphic design, social media marketing, marketing management, public relations, market research, merchandising, web design,and audio visual jobs.

  • Job Reference
  • Closing Date
  • Date Published
  • Status

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